Clearer systems for people, ideas, brands, technology, experiences, and places.

I help multidisciplinary work become easier to understand, organize, and bring into the world. My work moves across coaching, learning design, AI, creative strategy, events, and place.

Gregory Castellanos seated in a chair with a Northern California landscape beyond the window.

Venture Pathways

Six connected systems.

Each area has its own doorway, but the work is strongest when the parts inform each other.

01

Castellanos Coaching

People

Executive-function coaching since 2020 for Autistic and ADHD clients, including Regional Center and Self-Determination Program participants.

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02

Castellanos Consulting

Ideas

Strategy and project development for ambitious ideas, unusual opportunities, and complicated plans.

Start with Ideas
03

Castellanos Creative

Brands

Brand strategy, messaging, websites, presentations, identity direction, and creative support.

Start with Brands
04

AI You Trust

Technology

AI literacy, rubric-based evaluation, creative technology, and responsible adoption.

Start with Technology
05

Recreation Experiences

Experiences

Events, retreats, sound, production, and community gatherings shaped with intention.

Start with Experiences
06

Make Places Better

Places

Creative property stewardship, beautification, hospitality, guest readiness, and thoughtful activation.

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Selected Evidence

Four anchors from the real body of work.

A concise set of projects that reflects invention, education, production, and community building.

Recreation Sound Systems

An original sound, product-invention, and event-production venture connecting audio design, product development, entrepreneurship, branding, technical production, and gatherings.

Greg's role: Founder, inventor, producer, and technical director, 2013-2020

The work produced two U.S. design patents: a portable sound system and a portable yoga block speaker.

BrandsTechnologyExperiences

Local Maker Mart

A nonprofit arts and maker hub in North Beach, San Francisco, built to connect participation, commerce, learning, and community in one physical place.

Greg's role: Founder, CEO, and program director, 2019-2022

Owned facility acquisition, nonprofit governance, grant writing, partnerships, youth STEAM programming, and community-facing events that engaged hundreds of artists and makers.

PeopleIdeasBrands

TechShop STEAM and Maker Education

Hands-on STEAM curriculum and project-based learning built around fabrication, technology, design, creativity, and practical problem solving.

Greg's role: Curriculum designer, educator, and program developer, 2014-2019

Taught hundreds of learners, designed project-based sequences across 2D/3D design, laser cutting, CNC, 3D printing, and electronics, and co-designed TechShop Inside, a mobile makerspace for underserved communities.

PeopleIdeasTechnology

Enterprise Event Production

More than fifteen years of work across live sound, video, playback, show calling, technical direction, and complex event operations.

Greg's role: Technical director, audio and video professional, show caller, producer, and production partner

Supported productions for Google, Stripe, Atlassian, GitHub, Nasdaq, SF MoMA, and the World Economic Forum through these production companies; manages 200+ slide decks per show and live cue-to-cue workflows.

Greg Castellanos running graphics and playback from the production desk at a live gala, with the stage and audience beyond.
Running graphics and playback front-of-house at a live gala.
TechnologyExperiences
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About Greg

A multidisciplinary career built around helping people and ideas take shape.

Education, coaching, AI, invention, events, community programs, sound, and place all point toward the same pattern: understand the system, care about the people, and make the next step practical.

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Greg's work is strongest when a project has people, moving parts, and a need for good judgment.

Contact

Bring the unusual project, the half-formed idea, the human problem, or the place with hidden potential.

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